DAIRY PRODUCTS LABLE DESIGN FOR A DAIRY BRAND IN INDIA
Colors, fonts, images and illustrations, all form a part of brand appeal for any product. While we design a packaging, all above elements play a vital role and should be considered appropriately during execution.
Our client Amandeep, came up with varieties of flavored lassi which was a new concept in the market. A great amount of time, cost, effort and passion had gone to create a product that tastes great, so it was equally important for us to convey this, through the product label design. With the appealing lassi splash in each variant we presented the product in a tempting way.
The product range, with this stimulating creative visual identity, was launched across Maharashtra. Consumers have welcomed the refreshing look of the Lassi range and the brand has received a very positive response.