Noraah- A jewellery brand just born required all the branding to be done. As a jewellery branding agency focused on branding and communication, we started from the logo. As the name 'Noraah' means light, what better way than to show rays in 360 degrees. With graphical representation the rays looked like aura of light coming from diamond jewellery. Diamond Jewellery is all about lustre and craftsmanship. So the realms of haute couture and stylish masterpieces of jewellery are reflected in the logo. The Noraah typoface is simple and elegant with two A's coming together to form a V which looks like a side view of diamond.